He had decided to step up his business, booking out the HMV Forum in London, and was in contact with a US rapper who he wanted to perform.
Chris needed an entire brand identity formed, but decided he wanted a logo and take it from there.
Optical Entertainment see themselves as a refreshing, new events company, specialising in working with large clients.
After showing Chris these ideas, he was happy with the first idea on the first page. This was literally my initial idea, but Chris decided to use it. I felt let down that he had chosen a poor idea, that hadn't been developed fully, but as the client, it was his choice.
He has also decided not to pay me until the event, which will be in October. This is extremely infuriating, and I have made the decision to never work with him (or friends) ever again.
I was excited to develop some of the ideas more, but as I will not be paid, and he has chosen a bad initial idea, I have no motivation to work on Optical Entertainment as a brand.
